Business. Art. Activism.

When booking your class, choose the cohort that most closely matches your work. You’ll get help building a powerful brand story and an actionable marketing plan, all tailored to work you do.

Personalized cohorts…

  • Small Businesses

    For all types of small businesses, whether you have a background in business or not. Choose the small business cohort if you are a brick and mortar business, solo-preneur, an online business, a new business, an existing business, or you run marketing at a larger small business.

  • Artists & Makers

    A perfect fit for any type of artist or maker, from writers and filmmakers to painters and performers. Whether you want to build an audience, sell your work directly, or build the support of patrons, if what you do is hand-crafted then this is the cohort for you.

  • Activists & Non-Profits

    If you’re on a mission to raise awareness and make change, then this is your cohort. Good for activists and alternative minded small non-profits, this cohort will help you break free of always chasing donations so you can do more of what makes a difference.

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Often the people who care the most are doing their work out of passion not because they set out to be business people. This is for you.

The Journey Framework requires only that people genuinely care about what they are doing. The framework takes that caring and transforms it into a deep, rich brand that draws in likeminded customers. It makes your passion and care your superpower. 

You’ll leave with the tools and the confidence to take control of your brand and your marketing. You can break through the overwhelm and you can do it with authenticity and integrity.

Small Businesses.

Art brings beauty to our days, helps us understand the world around us, and has the power to bring us closer together. In our modern world, access to the tools needed to make and share our art is nearly ubiquitous. But with such privilege comes an unprecedented challenge to stand out from the noise.

Learn how to talk about what you’re doing, find your audience, and build a relationship with them. Break free from the marketing overwhelm and get back to making the work you love. 

Artists + Makers.

Existing marketing advice explains how to ruthlessly sell. Non-profits exist to do good and make the world, the environment, their communities better places. The two cannot mix. They are like oil and water.

As a non-profit, what you need is tactical marketing advice that aligns with your values. Helpful steps that put your mission and your people first. It’s not about endless asking for money, it’s about inviting people into your beautiful story. 

Activists + Non-Profits

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Build a brand that makes you proud.

Still have questions?